Postage costs can significantly affect the total budget of a high-volume postcard campaign. TPSi helps businesses reduce these costs through presorting, USPS-approved processes, and optimized mailing options — all standard services included with our print and mail programs. Our HP Indigo 15K press combines premium print quality with production efficiency, allowing you to achieve exceptional marketing results without exceeding your budget.
Step 1: Use USPS Marketing Mail or EDDM
TPSi provides both Marketing Mail and Every Door Direct Mail (EDDM) as standard mailing solutions. Marketing Mail offers targeted delivery using NCOA-updated, CASS/PAVE-certified lists. EDDM is perfect for neighborhood saturation mailings that reduce list costs and qualify for discounted postage rates. Both options are handled in-house by TPSi’s experienced mailing team.
Step 2: Presort and Barcode
Our mail processing includes USPS automation-compliant barcoding and ZIP Code presorting. This ensures postage discounts and faster in-home delivery. These steps are handled automatically for every campaign TPSi produces, meeting USPS standards and ensuring your mail qualifies for the best available rates.
Step 3: Optimize Print and Material Choices
With the HP Indigo 15K press and Heavy Substrate Option, TPSi can print on materials that balance weight, strength, and cost efficiency — allowing you to stay within USPS mailing specifications while maintaining a premium presentation. Our HP Indigo 15K press achieves offset-level print quality while maintaining the efficiency and flexibility of digital production, giving every postcard vivid color, accurate registration, and a professional finish. This combination ensures that each campaign delivers exceptional visual impact and durability while still optimizing for the lowest possible postage rates.
Step 4: Track USPS Promotions
TPSi monitors USPS promotions throughout the year, such as discounts for QR codes, Informed Delivery integration, and color transpromo campaigns. We apply these savings automatically when available to maximize client ROI and keep campaigns cost-efficient. Combined with our NCOA processing, CASS/PAVE-certified lists, and EDDM expertise, TPSi ensures your direct mail achieves both compliance and cost savings at every stage.