Design & Production
Make your postcard designs stand out. Discover design principles, layout ideas, and printing tips that capture attention and drive higher direct-mail response rates.
How to Use Variable Data Printing for Personalization
Variable Data Printing (VDP) allows marketers to personalize each printed piece based on individual recipient data. This process combines database information with digital printing technology to tailor messages, images, or offers—enhancing engagement and response rates.
How to Design Postcards That Convert
Designing a postcard that converts starts with understanding both your message and your audience. Effective postcard design combines visual appeal, postal compliance, and clear communication. At TPSi Tulsa, our HP Indigo 15K press provides offset-quality results, using CMYK plus three spot colors including white for superior design flexibility.
How to Print Postcards in Bulk Without Losing Quality
When printing postcards in bulk, maintaining top-tier quality is essential. TPSi Tulsa's HP Indigo 15K press delivers offset-quality results even on large print runs.