How Ink Coverage Affects Postcard Pricing
Why Ink Coverage Matters
Heavy ink coverage costs more because it affects press speed, ink consumption, and drying time. A solid black background uses 3–5x more ink than white background with black text.
Coverage Types
Light Coverage (Low-Cost)
Lots of white space, simple text/graphics, photos <40%. Baseline pricing.
Heavy Coverage (Higher-Cost)
Full-bleed backgrounds, dark colors, photos 80–100%. +10–25% vs light coverage.
FAQs
Dark background cost?
Full-bleed dark adds 10–20% vs white/light background. On 10K run = $300–$600.
Get Your Quote
📞 (918) 254-9622
📧 sales@tpsitulsa.com